Thailand is the country that taught a generation of Britons to travel, and it hasn't lost its touch. Gilded temples glitter above traffic-choked boulevards in Bangkok; limestone cliffs explode out of emerald water around Krabi; and up north, Chiang Mai's misty hills hide teak temples and night markets that smell of lemongrass and charcoal. It is easy, affordable, outrageously delicious and, in the right season, almost criminally beautiful.
The classic first trip combines a few nights in Bangkok with a beach. The question is which coast. The Andaman side, with Phuket and Krabi, is at its best from about November to April. The Gulf of Thailand, home to Koh Samui and Hua Hin, follows a different rhythm and stays drier through much of the summer. Add the north for culture, cooler air and a slower pace.
The short answer

Best for a city break
Bangkok
Temples, river boats, rooftop bars and the best street food on the planet.

Best for families
Phuket
The widest choice of resorts in the country, with gentle beaches at Kata and Karon and big hotel pools everywhere.

Best for scenery
Krabi
Towering limestone karsts, island-hopping by longtail boat and sunsets over the Andaman Sea.

Best for couples
Koh Samui
Pool villas on quiet coves, boutique hotels in Bophut and a lively beach at Chaweng when you want it.

Best for culture
Chiang Mai
A moated old city full of temples, with markets, cookery schools and mountains on the doorstep.

Best for a quieter beach
Hua Hin
A royal seaside town with grand old hotels, long sandy beaches and a gentler pace.
Thailand areas at a glance
| Area | Best for | What it's like | Hotels |
|---|---|---|---|
| Bangkok | City break, Food, Shopping | Gilded temples, river boats and rooftop bars in a city that never stops. | Hotels: 2,562 |
| Phuket | Families, Nightlife, Beach | Thailand’s biggest island: a beach for every mood, from Patong to Bang Tao. | Hotels: 1,492 |
| Krabi | Scenery, Couples, Island-hopping | Limestone cliffs, longtail boats and some of the most dramatic coast in Asia. | Hotels: 458 |
| Koh Samui | Couples, Luxury, Beach | A coconut-palm island in the Gulf, with pool villas and a lively main beach. | Hotels: 525 |
| Chiang Mai | Culture, Food, Value | Temples, night markets and mountains in the laid-back north. | Hotels: 1,234 |
| Chiang Rai | Culture, Nature, Luxury | Fantastical temples and jungle camps at the Golden Triangle. | Hotels: 265 |
| Hua Hin | Quiet, Families, Wellness | The royal seaside town: grand old hotels and long, gentle beaches. | Hotels: 584 |
| Pattaya | Nightlife, Families, Near Bangkok | The brash beach city closest to Bangkok, with calmer corners for families. | Hotels: 1,201 |
Bangkok



- City break
- Food
- Shopping
Gilded temples, river boats and rooftop bars in a city that never stops.
Bangkok is a glorious assault on the senses. Tuk-tuks weave through the traffic, saffron-robed monks file past glass shopping malls, and street vendors fire up their woks on every corner. The Grand Palace and Wat Pho stand near the Chao Phraya River, and the Skytrain whisks you above the chaos to the malls of Siam and the bars of Sukhumvit.
Where you stay shapes the trip. Riverside hotels, such as The Peninsula, come with boat shuttles and views of the temples; Siam puts you on top of the shopping, with the Siam Kempinski connected straight to Siam Paragon; and Sukhumvit is the place for nightlife, restaurants and easy Skytrain connections.
Hotels to look at in Bangkok

★★★★★
The Peninsula Bangkok
Spa · Pool · Parking
From £286 a night, taxes incl.2 adults · checked 1 Oct, 18:08

★★★★
Courtyard by Marriott Bangkok
Spa · Pool · Parking
From £169 a night, taxes incl.2 adults · checked 1 Oct, 18:08

★★★★★
Siam Kempinski Hotel Bangkok
All-inclusive option · Spa · Pool
From £686 a night, taxes incl.2 adults · checked 1 Oct, 18:08

★★★★
Centre Point Hotel Chidlom
Pool · Family-friendly · Parking
From £75 a night, taxes incl.2 adults · checked 1 Oct, 18:08
Phuket



- Families
- Nightlife
- Beach
Thailand’s biggest island: a beach for every mood, from Patong to Bang Tao.
Phuket is Thailand's largest island and its busiest beach destination, and its west coast is a string of sandy bays facing the Andaman Sea. Each has its own personality. Patong is loud, brash and home to the neon of Bangla Road; Kata and Karon are friendlier for families; Kamala and Bang Tao are calmer and more upmarket.
The range of hotels is vast, from good-value family resorts to cliff-top pool villas. Amari Phuket sits on a quiet headland at the end of Patong Beach, the Pullman Karon has five pools and a kids' slide, The Naka hangs its pool villas over Kamala Bay, and Twinpalms Tented Camp does luxury under canvas on Bang Tao Beach. Boats leave for the Phi Phi islands and Phang Nga Bay.
Hotels to look at in Phuket

★★★★★
Amari Phuket
Beach 1 km · Spa · Pool
From £98 a night, taxes incl.2 adults · checked 1 Oct, 19:24

★★★★
Diamond Cliff Resort and Spa
Beach 100 m · Spa · Pool
From £80 a night, taxes incl.2 adults · checked 1 Oct, 19:24

★★★★★
Twinpalms Tented Camp Phuket
Beach 300 m · Adults only · Pool
See prices and rooms →

★★★★
Andamantra Resort and Villa Phuket
Beach 300 m · All-inclusive option · Spa
From £50 a night, taxes incl.2 adults · checked 1 Oct, 19:24
Krabi



- Scenery
- Couples
- Island-hopping
Limestone cliffs, longtail boats and some of the most dramatic coast in Asia.
Krabi is Thailand at its most cinematic. Sheer limestone karsts rise from the sea and the jungle, longtail boats putter between islands, and climbers dangle from cliffs above white-sand beaches. Railay, reachable only by boat, is its most famous corner; the Phi Phi islands are a day trip away.
Most people base themselves in or near Ao Nang, the main resort town, where Hotel Adam has private pools in every room and BlueSotel looks out at the karsts from its infinity pools. For more space and seclusion, the Sofitel has a vast lagoon pool and a kids' club, and Banyan Tree Krabi sits on its own beach backed by jungle-green mountains.
Hotels to look at in Krabi

★★★★★
Banyan Tree Krabi
Spa · Pool · 72 rooms
See prices and rooms →

★★★★
Poonsiri Resort Aonang Krabi
Beach 2 km · Spa · Pool
See prices and rooms →

★★★★★
Sofitel Krabi Phokeethra Golf & Spa Resort
Beach 50 m · All-inclusive option · Spa
See prices and rooms →

★★★★
Andamanee Boutique Resort Aonang Krabi
Beach 1 km · Pool · 50 rooms
See prices and rooms →
Koh Samui



- Couples
- Luxury
- Beach
A coconut-palm island in the Gulf, with pool villas and a lively main beach.
Koh Samui, in the Gulf of Thailand, is softer and more intimate than Phuket. Coconut palms cover the island, the main road loops all the way round, and you're never far from a beach. Chaweng is the liveliest stretch; Bophut has the boutique charm of the Fisherman's Village; and the south and west coasts are quietest of all.
Samui does luxury particularly well, with private pool villas tucked into cliffs and coves. The InterContinental overlooks the islands of Ang Thong Marine Park, Centara Reserve sits on Chaweng's finest sand, and Anantara is a stroll from Bophut's restaurants. The island's own airport, about an hour's flight from Bangkok, makes it an easy add-on.
Hotels to look at in Koh Samui

★★★★★
InterContinental Koh Samui Resort
Beach 100 m · All-inclusive option · Spa
See prices and rooms →

★★★★
The Strand Resort Samui
7 rooms · Parking
See prices and rooms →

★★★★★
Centara Reserve Samui
Spa · Family-friendly · Parking
From £362 a night, taxes incl.2 adults · checked 1 Oct, 18:08

★★★★
Vikasa Yoga Retreat
Spa · 54 rooms · Parking
See prices and rooms →
Chiang Mai



- Culture
- Food
- Value
Temples, night markets and mountains in the laid-back north.
Chiang Mai is the north's cultural capital and Bangkok's calmer, cooler cousin. The old city sits inside a square moat and crumbling walls, packed with hundreds of temples, from the ruined great chedi of Wat Chedi Luang to tiny neighbourhood shrines. Cookery schools, massage courses and weekend walking-street markets fill the days; the mountains of Doi Suthep rise just outside town.
Stay in the old city for temples on your doorstep, near the Night Bazaar for shopping and easy dining (the Marriott is a minute's walk away), or in trendy Nimmanhaemin, where the Art Mai Gallery hotel shows off local artists. Buri Sriping is a riverside retreat on the Ping River, and Chala Number 6 is a boutique option in the heart of things.
Hotels to look at in Chiang Mai

★★★★★
Chiang Mai Marriott Hotel
Spa · Pool · Parking
See prices and rooms →

★★★★
Sanae Oldtown Hotel
24 rooms
See prices and rooms →

★★★★★
Art Mai Gallery Nimman Hotel Chiang Mai
Pool · Parking
See prices and rooms →

★★★★
Thanyawintra Boutique & Spa
24 rooms · Parking
See prices and rooms →

★★★★★
Buri Sriping Riverside Resort & Spa
Spa · Pool · 36 rooms
See prices and rooms →

★★★★★
Chala Number 6
Spa · Pool
See prices and rooms →
Chiang Rai



- Culture
- Nature
- Luxury
Fantastical temples and jungle camps at the Golden Triangle.
Chiang Rai, three hours or so beyond Chiang Mai, is smaller and sleepier, and best known for its extraordinary modern temples: the dazzling White Temple and the sapphire-blue Wat Rong Suea Ten. In town, Le Méridien and Kahavadi are calm riverside resorts.
Further north is the Golden Triangle, where Thailand, Laos and Myanmar meet at the Mekong. Here you'll find two of the country's most unusual luxury stays: Anantara Golden Triangle, set in jungle overlooking the hills of all three countries, and Four Seasons Tented Camp, with tents among thick stands of bamboo.
Hotels to look at in Chiang Rai

★★★★★
Anantara Golden Triangle Elephant Camp & Resort
Spa · Pool · 61 rooms
See prices and rooms →

★★★★★
Four Seasons Tented Camp Golden Triangle
Adults only · Spa · Pool
See prices and rooms →

★★★★★
Le Meridien Chiang Rai Resort, Thailand
Beach 10 m · Spa · Pool
See prices and rooms →

★★★★★
Kahavadi Chiang Rai, Curio Collection by Hilton
Pool · Pets allowed · Parking
See prices and rooms →
Hua Hin



- Quiet
- Families
- Wellness
The royal seaside town: grand old hotels and long, gentle beaches.
Hua Hin has been the Thai royal family's seaside retreat for a century, and it still has a refined, unhurried air. It sits about three hours' drive south of Bangkok on the Gulf, with long sandy beaches, a lively night market, golf courses and seafood restaurants on stilts over the water.
Its most famous hotel is the Centara Grand, which opened in the 1920s as the Railway Hotel and still has topiary gardens and colonial verandas. Chiva-Som is one of Asia's best-known health resorts, the InterContinental is sleek and modern, and the Marriott, with five pools and a waterslide, is a good bet for families.
Hotels to look at in Hua Hin

★★★★★
Centara Grand Beach Resort Hua Hin
Beach 100 m · Spa · Pool
From £130 a night, taxes incl.2 adults · checked 1 Oct, 19:24

★★★★
G Hua Hin Resort & Mall
Beach 200 m · Pool · 79 rooms
See prices and rooms →

★★★★★
Hua Hin Marriott Resort & Spa
Spa · Rooftop pool · Family-friendly
From £149 a night, taxes incl.2 adults · checked 1 Oct, 19:24

★★★★
The Kiang Haad Beach Hua Hin Hotel
Pool · 74 rooms · Parking
From £31 a night, taxes incl.2 adults · checked 1 Oct, 19:24
Pattaya



- Nightlife
- Families
- Near Bangkok
The brash beach city closest to Bangkok, with calmer corners for families.
Pattaya is the nearest beach resort to Bangkok, a couple of hours down the expressway, and it doesn't do understatement. Walking Street is famous for its nightlife, the beachfront is lined with towers, and the city never really sleeps.
There is another Pattaya, though. Royal Cliff is a resort complex on a gated private estate overlooking the Gulf, about ten minutes from the bustle; the InterContinental has a private beach and three pools; and the Renaissance, down near Jomtien, is a quieter family choice. The Zign, on North Pattaya Bay, has a big design-led resort with villas.
Hotels to look at in Pattaya
Which beach, when?
From about November to April, head for the Andaman coast: Phuket and Krabi are sunny and the sea is calm. In the British summer, the Gulf side, with Koh Samui and Hua Hin, is often the drier choice. Bangkok and the north work year round, though the north is loveliest and coolest in the winter months.
Getting around
Bangkok is the hub for most flights from the UK. From there, cheap and frequent domestic flights reach Phuket, Krabi, Koh Samui, Chiang Mai and Chiang Rai. Hua Hin and Pattaya are a few hours by road. Overnight trains run north to Chiang Mai if you have time for the scenic route.
Questions about where to stay in Thailand
- What is the best place to stay in Thailand?
- For a first trip, combine Bangkok with a beach. Phuket has the widest choice of resorts, Krabi the most dramatic scenery and Koh Samui the most romantic pool villas. Add Chiang Mai if you want temples, food and the cooler north.
- Where should families stay in Thailand?
- Phuket is the easiest, especially Kata and Karon, which have gentle beaches and big family resorts. Hua Hin is a quieter family alternative, and Krabi suits older children who will love the islands and boat trips.
- Is Phuket or Koh Samui better?
- Phuket is bigger and busier, with more nightlife, more hotels and more day trips, and it is best from November to April. Koh Samui is smaller and more relaxed, with a luxury and couples feel, and it is often drier in the British summer.
- How many days should I spend in Bangkok?
- Two or three nights is enough for the main temples, the river, a market or two and a night out. Many people add a night at the end of the trip before flying home.
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